Being prepared to take your new product to the market can be a daunting task. Understanding the best distribution and communication channels before you launch is crucial for setting your product and brand up for success. We will lead you down the best path as we design a go-to-market strategy specifically for your brand.
Whether it’s for an ad, landing page, or social content, designing multiple messages and distributing them across various channels will give you a better idea of what appeals most to your potential customers. Regularly testing your message is like constantly sharpening the axe, and doing message testing at product launch allows you to determine the best strategy going forward with your marketing campaigns.
Kickstarter & IndieGogo
Taking a startup to Kickstarter or IndieGogo is a great way to gauge interest and secure funds for a new product. We can work with you to create assets and design a campaign geared towards the audience we believe will have the best chance of backing you. We’re here to help once the campaign ends as well and set you up with all the tools you need to continue on your marketing journey.
Capturing your target audience is often one of the harder parts of any product launch. There are several stages to audience building including audience research, persona creation, message testing, and continued engagement. We’re here to put in that time and effort to find the right people for your product and build a community around it.