Welcome to our ebook on marketing innovation. Here, we'll dive into the fascinating world of Doblin's 10 Types of Innovation, revealing how they drive strategic growth across different facets of business and drive value to your customers.

What You'll Learn:
- Understand the fundamentals of marketing innovation
- Explore Doblin's 10 Types of Innovation model
- Learn how to strategically leverage innovation in Configuration, Offering, and Experience
- Gain insights into real-world examples of successful innovation strategies
- Develop a structured approach to implementing innovation in your business
- Uncover key tactics for fostering a culture of innovation within your organization

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