Key B2B Marketing Trends: AI, Account-Based Strategies, and SEO Tips

👋 Happy Thursday

Hitting the B2B Headlines This Week - This week, we’re exploring the latest strategies in B2B marketing—from account-based approaches and AI email tactics to video content and SEO trends.

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🔍 This Week in "Search"

What’s Trending in Marketing, Business, and Social Media This Week?

✍️ ‘Content marketing services’ saw a 50% increase in searches

🔍 ‘B2B saas SEO agency’ saw an 80% increase in searches

🖼️ ‘Webflow image carousel’ was a breakout search

⚒️ ‘Webflow maintenance’ saw a 130% increase in searches

🗣️ ‘Multilingual content marketing’ was a breakout search

🪟 ‘B2B marketing framework’ was a breakout search

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📰 This Week's Headlines​

How Account-Based Marketing is Set to Revolutionize B2B Sales

Discover how account-based marketing (ABM) is changing the game for B2B sales, offering a more targeted approach that aligns sales and marketing efforts for better results. Read more

B2B Video Marketing Guide for 2024

Get ahead with the latest trends and strategies in B2B video marketing for 2024. Learn how to create compelling video content that resonates with your audience and drives engagement. Read more

Building a B2B Brand: Insights from 50 CMOs

Uncover the secrets to building a strong B2B brand from 50 top CMOs. This article shares valuable insights and strategies to enhance your brand’s presence and credibility. Read more

AI and Email Marketing: A New Era for B2B Marketers

Explore how AI is transforming email marketing for B2B, enabling more personalized and effective campaigns that drive higher engagement and ROI. Read more

Account-Based Marketing Tactics to Boost Your B2B ROI

Dive into effective account-based marketing tactics that can help you maximize ROI in B2B. This guide provides actionable strategies to improve targeting and engagement. Read more

Generative AI Marketing Strategies for Real-World B2B Use Cases

Learn how to apply generative AI to tackle real-world B2B marketing challenges. This article provides practical strategies to enhance your marketing efforts using AI. Read more

New Chrome AI Feature Challenges SEO to Evolve

Discover how Chrome’s new AI feature is shaking up the SEO landscape and what you need to do to stay ahead of the curve. Read more

Creating Quality Content: Tips and Best Practices

Learn how to create high-quality content that not only engages your audience but also ranks well on search engines. This article covers essential tips and best practices. Read more

Google Confirms: It's Okay to Ignore Spam Scores

Google has confirmed that marketers can ignore spam scores in their SEO strategies. Find out what this means for your SEO planning and execution. Read more

Bill Gates Discusses AI, Climate Change, and Future Tech

Bill Gates shares his thoughts on AI, climate change, and the future of energy and technology, highlighting key areas of innovation and opportunity. Read more

ZipRecruiter’s New Tool Matches and Schedules Interviews

ZipRecruiter launches a new tool that quickly matches candidates with employers and schedules intro calls, streamlining the hiring process. Read more

September 2024 Social Media Holidays for B2B Marketers

Plan your B2B social media strategy around September 2024 holidays. This guide offers ideas and tactics to engage your audience effectively throughout the month. Read more

Optimizing CTAs for B2B Blogs: Boost Conversions and SEO

Learn how to optimize your calls to action (CTAs) to improve conversion rates and SEO in your B2B blogs. This article provides practical tips for effective CTAs. Read more

Recovering from Google's Core Update: Strategies to Regain Rankings

If your site has experienced a drop in rankings due to Google’s core update, this guide provides strategies to help you recover and improve your SEO performance. Read more

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🙏 We Appreciate You

Each week, we work hard to curate the top headlines from the week. The best way to say thank you is to forward this email along to a friend or colleague.

Until next week!

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